Pitching

Pitching involves presenting a business or business idea to someone, be they an investor, a customer, or a future client. Used mostly to obtain financing and investors, pitching can be done in a short amount of time (such as an elevator) or may involve a full-blown presentation or impromptu meeting. Below are several different approaches to take in crafting a pitch and the do’s and don’t’s when giving a pitch.

  • Pitching

    Research Database

    BCG Developing a Business Model and Value Proposition

    This article briefly explains the use of a business model as well as how you should plan to create one...

    Business Insider Tips to Pitching

    This article provides ten tips on how to pitch your product to a customer.  This article is unique in that...

    Forbes Customer Pitch Advice

    This article provides ten necessary tips to to crafting a well-tailored pitch and further argues that a pitch might be...

    Business News Daily Pitching to Different Groups

    This article provides information on how to tailor your sales pitch to different groups of people, such as investors, a...

    Forbes Pitching Advice

    This article gives two major pieces of advice for people trying to pitch their product or service. Regardless of the...

    BCG Perspectives Customer Approach

    This article from the Boston Consulting Group provides information on how to obtain new customers, as well as how to...